Welcome to a cookieless world

Podcast - IT
24th August 2022

No, we don’t mean a world without our favourite, sweet treats… This week we’re talking about the latest in preparing for a cookieless world. The result of removing targeted advertising will impact everyone; internet users, digital advertisers, and publishers. So how can we ensure we’re fully prepared as an organisation, while ensuring users and customers still get the service they desire. GDS Group presenters Julia Belle and Alex Wood talk us through it all. Let us know what you think in the comments or email podcast@gdsgroup.com.

Discussion points

  • Are customers becoming more data-savvy? Or are they becoming more reluctant when it comes to allowing companies to harvest their data?
  • First party cookies v third party cookies – what are the pros and cons?
  • What can your organisation do to prepare?

Get in touch

Resources mentioned in this episode

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24th August 2022
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