Revolutionizing the Patient Experience and Accelerating Consumer Centric Care

Article - CX
By Tim Cassidy|18th May 2022

The healthcare industry is entering the era of digital innovation, as patients seek on-demand healthcare. Healthcare consumer confidence has also been shaken and trust is more important than ever. A recent Accenture study on Consumer Health Experience revealed 64% of patients are likely to switch to a new health system if their expectations are not met regarding sanitary and safety protocols, as well as up to date information and the availability of virtual care options. How are your patients rating their experience?  

At our recent Next Generation Healthcare summit, senior executives discussed the tech tools helping them create a more patient centric experience and how they are redefining how healthcare is delivered in the future.  

Establishing Patient-Centric Care 

Patients can often misunderstand a procedure they are about to experience, the discharge process, or recovery time. Technology is now being used to help guide the patient journey and most importantly educate. Virtual reality (VR) was one example given to deliver knowledge and insights. A patient can now be virtually guided through the procedure they are about to have and what to expect on each day during recovery. Since every patient journey is not the same, this is also a key opportunity to let the patient know that whatever the outcome, they have an entire care team ready to meet their individual needs. Patients and caregivers are finding these new tools to be extremely valuable. But as Dr. Bobbie Kumar, Director, Clinical Transformation at Inflect Health, Vituity’s Innovation and Transformation Division warned they must ensure they are not creating a one size fits all platform.  

“It’s a multi-pronged effort requiring multiple stake-holders to participate within our care team and our community resource partners to provide personalized, educational and frictionless experiences when patients are at their most vulnerable”
-Dr. Bobbie Kumar, Director, Clinical Transformation, Inflect Health 

Establishing Trust and Measuring Tool Efficiencies 

According to the HIMSS Future of healthcare report 80% of healthcare providers plan to increase investment in technology and digital solutions over the next five years. Executives discussed how to keep those human relationships with patients while utilizing technology to enhance their experience. Some say it starts with relationship building. For patients with a chronic illness for example, establishing which person on the care team the patient trusts to help identify which digital tool will work best for them. The second aspect identified was to collect feedback from the care team to measure digital tool efficiencies. Theresa Green, Director of Patient Experience at Carle Health offered,  

“It’s thinking outside traditional engagement methods and when introducing new technologies, make sure you are getting the feedback from your care teams to better understand how these tools are being utilized and measure efficiencies. This will help guide you and your teams on now to deliver better patient experiences.” 

How are you revolutionizing the patient experience? 

GDS Summits are tailored 3-day virtual event conferences that bring together business leaders and solution providers to accelerate sales cycles, industry conversations and outcomes. Regarding the Healthcare Summit 75% of Delegates said their overall experience was either ​Above Average or Excellent and 100% of Delegates said the Digital Summit provided them with actionable outcomes to support their current initiatives. 

For more, click here to hear from attendees on how GDS has helped them to achieve their business outcomes. 

Continue the debate at GDS’ Healthcare Summits where we bring together senior medical executives who are actively seeking to share, learn, engage, and find the best solutions. 

Apply to Attend 

Back to insights

Related content

CX
Article

Prioritizing AI simulation training for great customer experiences

Creating a positive customer experience by combatting AI related challenges
Rebecca Solomon
Find out more
CX
Article

Unveiling the transformative power of CX, technology, and data-driven strategies

Delve into insights from the GDS CX Innovation Digital Summit to uncover how to reshape the future of customer experience.
Elysia Sibley
Find out more
CX
Podcast

The CXO’s playbook

Join us as we learn from Todd Unger, the CXO for the American Medical Association, about what the CXO role really entails.
Find out more
CX
Article

Unleashing the power of customer engagement for future growth

Delve into the key takeaways that have emerged from our recent Next Generation Europe Digital Summit.
Tim Cassidy
Find out more
CX
Article

The Retail industry unravelled: What we learned from the GDS Retail EU Summit

Delve into the key takeaways that have emerged from our recent Retail Europe Digital Summit.
Stephanie Garey
Find out more
CX
Article

Transforming digital finance: The power of customer identity

Discover the factors that drive customers away from digital banking, and how can financial institutions ensure a seamless CX?
Sarah Tijou
Find out more
CX
Article

Who is the customer of the future?

Discover tomorrow’s trends in CX and marketing with learnings from the recent GDS CX Innovation summit.
Julia Belle
Find out more
CX
Article

When Worlds Collide:How America’s Top Retailers are Integrating Digital and Physical Experiences

Discover why phygital – otherwise known as the intersection of physical and digital - is crucial to the future of retail.
Jade Gamlin
Find out more
CX
Article

X marks the spot: Putting the ‘X’ in CXO

Todd Unger of the American Medical Association shares insights on the intersection of market, product, commerce, and service.
Colin Cosell
Find out more